nurture.Talk to us

Every lead answered. Followed up until they’re ready to buy.

nurture. picks up every enquiry the moment it lands in your DMS, replies in minutes from your real stock list and opening hours, and follows up by email and WhatsApp. Your team approves each reply, and buyers who are ready go to a named salesperson.

nurture. picks up every lead from your DMS, replies in minutes from your real stock, and follows up until they’re ready to buy.

In the demo
Leads
Calls · voice add-on
WhatsApp · new lead

The lead lands in your DMS. Two minutes later Sophie has a proper answer, approved by Tom.

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nurture.

From a form on your website to a buyer who’s ready to buy.

This is where every dealer starts. The aim is simple: more of your leads turn into sales.

  1. The lead lands in your DMS

    Someone fills in a form on your website or Auto Trader. nurture. picks it up from your DMS the moment it arrives.

  2. A proper answer in minutes

    The reply answers what they actually asked, checked against your stock list and opening hours. Someone on your team approves it before it goes.

  3. Followed up until they’re ready

    By email from your own inbox, or on WhatsApp if they’d rather. It keeps following up, steadily, so nobody goes cold because the showroom got busy.

  4. Booked into your diary

    When they want to come in, the appointment goes into your sales diary and the salesperson gets a calendar invite.

  5. Handed to a named salesperson

    When a buyer is ready to talk numbers, they go to a named salesperson with the whole conversation, who picks it up from there.

What makes it work

It plugs into what you already use.

Your DMS

New leads and the customer’s details come straight from your DMS the moment they land. No forwarded emails, nothing typed in twice.

Your stock list

Replies quote the real car: price, mileage and spec, used cars included. Only cars seen on your list in the last 72 hours, so nobody is offered one that’s gone.

Your opening hours

A reply at nine at night says when you’re open tomorrow, and nobody gets booked in while the showroom is shut.

Your sales diary

Appointments go straight into the diary, and the salesperson gets a calendar invite.

Your own inbox

Emails go from your Microsoft 365 address, signed as the dealership. When the buyer replies, it lands on the same enquiry.

WhatsApp

For buyers who’d rather message than email. Set up in your dealership’s name.

Every week you get a report against your own baseline, with sales matched back to their enquiry from your order list.

More on nurture.
The products

Start with nurture. Add voice when you’re ready.

nurture.

Where every dealer starts. Every lead answered in minutes and followed up until they’re ready to buy.

  • Leads and customer details straight from your DMS.
  • Replies from your real stock list and opening hours, by email from your own inbox and on WhatsApp.
  • Your team approves each reply. Buyers who are ready go to a named salesperson.
More on nurture.

nurture. voice

The add-on. Alex answers your phone out of hours and when the line’s busy.

  • Answers questions about the car from your stock and books viewings into the diary.
  • Takes callbacks and lets your team know. Never haggles or quotes finance.
More on nurture. voice
Dealer case study · nurture. voice

Do you know how many people rang last night? This dealer didn’t.

£41,800 more profit. Every month.

11 more cars a month, up 21%, at the dealer’s average £3,800 profit per car (car plus finance).

Independent used car dealer, North LondonAbout 100 cars in stockOut-of-hours calls, 22 May to 18 Sep 2026
55%of out-of-hours calls became leads
216leads passed to sales
38booked with no one involved

Before and after figures reported by the dealer. This was the voice add-on on its own, answering calls after closing.

Read the full case study
Talk to us

Try it on your own leads.

We start with one site. We connect your DMS, stock list, opening hours, diary and inbox, agree a baseline with you, and send a report every week.

Start with one site